零售网站特性效用分析
| 用户评级和评论 Ratings and reviews |
70%
|
| 产品比较 Product comparison |
57%
|
| 产品图片 Product images |
51%
|
| 搜索 Search |
28%
|
| 产品的专题列表（最畅销、评级最高等） Themed product categories (most popular, top rated, etc) |
19%
|
| 展示如何使用产品的视频 Video showing how to use product |
16%
|
| 突出显示隐私和安全信息 Prominently displayed privacy or security info |
8%
|
| 购物意愿列表 Shopping wish lists |
2%
|
|
调查样本量：n=821
|